Microsoft Taps into the Popularity of Snapchat Lenses for Major New Xbox Campaign July 24, 2020 / All Digital News, Tips & Tricks / By Tessa D. Microsoft has launched a major new AR campaign on Snapchat to promote its coming Xbox Series X titles. source https://www.socialmediatoday.com/news/microsoft-taps-into-the-popularity-of-snapchat-lenses-for-major-new-xbox-ca/582302/